Lovable builds full-stack apps, websites and internal tools from a description. Relay makes two things, a Meta ad and the landing page it sends people to, and measures both on real orders. Here is how they compare.
10 free credits to start. No card needed.
Relay reads the same numbers you see in the app and can do what you can do here, after you confirm.
Steady is the demo brand from our film. Its figures are examples.
| What you need | Relay | Lovable |
|---|---|---|
| What it builds | Meta ads and a landing page for each ad | Full-stack apps, websites and internal tools, from a plain-language description |
| Makes the ads | Yes 4:5 and 9:16 from one design, in your brand's look, finished by your designer | No Not listed on its site |
| A landing page per ad | Yes A page written for each ad, handed to your checkout | Partly Builds landing pages from a prompt; not tied to an ad |
| Launches ads to Meta | Yes From the creative queue, in your own Meta ad account | No Not listed on its site |
| Orders traced to each ad | Yes First-party: click to page to paid order, next to what Meta reports | No Not listed on its site |
| Pauses losing ads | Yes Ads over your cost per order pause on their own | No Not listed on its site |
| Apps and internal tools | No Relay makes ads and their pages only | Yes Its core |
| Hosting | Free for published pages; orders go to your existing checkout | Included, on lovable.app domains; custom domains from Pro |
| Pricing | $2 a credit, one credit per ad. No seats, no plans. | Plans by credits: Free, Pro at $25 a month and Business at $50 a month, each with 100 monthly credits. Unlimited users. |
| Free start | 10 free credits, no card | Free plan, no card |
Lovable details are from Lovable's own site, checked September 30, 2026: lovable.dev, pricing. Plans change, so check their pricing page before you decide.
Written for the person the ad speaks to, handed to the checkout you already have.

1 case, $32
Same account, Meta-attributed purchases, before Relay and now.
DAAL · cost per purchaseSame account, Meta-attributed purchases, before Relay and now.
inKind · B2B lead genCost per qualified lead against the same account's traditional campaigns.
Only for landing pages that ads point to. Lovable builds apps and whole websites, which Relay does not.
Yes, from a prompt. It does not make the ad, launch it, or trace orders back to it; those are the parts Relay adds.
Yes. Build your product or site in Lovable, and use Relay for the ads and the pages they land on.
Lovable sells monthly plans with credits (Pro at $25 a month with 100 credits, per its pricing page on September 30, 2026). Relay has no plan: $2 a credit, and a landing page is 0.3 to 1.2 credits.
No. The page hands the order to your existing checkout.